Why Are Major Chains Migrating to Compostable Products?

🌎 A Strategy to Stand Out and Care for the Planet

In the last decade, we’ve watched sustainability shift from a “nice-to-have” to a decisive criterion for consumers, investors, and strategic partners. Today, major chains aren’t migrating to compostable products just out of environmental awareness, but because their reputation and competitiveness depend on it.

⚠️ The Consumer Demands It

A study published by The Wall Street Journal shows that 37% of consumers in the U.S. and Canada, and 42% in Europe, have stopped buying from brands due to unsustainable packaging. This means that not migrating to compostable alternatives can cost you customers.

♻️ Regulation is Already Changing the Game

Countries like the United Kingdom are implementing “Extended Producer Responsibility,” which transfers the cost of managing packaging waste to companies. It’s only a matter of time before these types of regulations expand to other international markets.

⭐ The Future is Compostable

An analysis by TIPA-Corp reveals that compostable packaging will be one of the most adopted innovations in the next decade: 30% adoption in 3 years and up to 72% in 10 years. The chains that get ahead today will position themselves as industry leaders and benchmarks.

‼️ In Conclusion:

Migrating to compostable products isn’t just a response to political, social, and regulatory pressure. It is a differentiation strategy that strengthens reputation, attracts conscious customers, and sets companies on the right path toward a sustainable future.

At wecare products, we support companies looking to take this step with a long-term vision. Is your company already considering this migration?